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McDonald's is known for making happy and cute advertisements and this particular ad shows both. I think the intended audience for this ad is everyone but more specifically those who buys food from fast food restaurants.
Ethos:
- The ad showed a variety of customers. There were customers from different age groups and I think this shows that anyone, despite their age or gender, will enjoy the food that they'll serve.
- They also included the employees of the restaurant. They showed how they all worked together to serve the customers and this can convince the audience to buy from the restaurant because usually, customers would prefer to go to a restaurant with good service.
Pathos:
- The background music they chose was very upbeat and lively so I think the emotion they're trying to convey with this is happiness.
- The whole ad also showed how everyone was smiling and having fun. So I'm guessing that it's trying to say that everyone who goes to McDonald's are happy
Logos:
- This ad doesn't particularly show much of logos since there were not much words or numbers used in this ad.
Ethos:
- The ad showed a variety of customers. There were customers from different age groups and I think this shows that anyone, despite their age or gender, will enjoy the food that they'll serve.
- They also included the employees of the restaurant. They showed how they all worked together to serve the customers and this can convince the audience to buy from the restaurant because usually, customers would prefer to go to a restaurant with good service.
Pathos:
- The background music they chose was very upbeat and lively so I think the emotion they're trying to convey with this is happiness.
- The whole ad also showed how everyone was smiling and having fun. So I'm guessing that it's trying to say that everyone who goes to McDonald's are happy
Logos:
- This ad doesn't particularly show much of logos since there were not much words or numbers used in this ad.
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